Privacy Policy
In compliance with the obligations set out in Art. 10 of Directive No. 95/46/EC, Directive 2002/58/EC, as updated by Directive 2009/136/EC, Article 13 of Legislative Decree No. 196 of June 30, 2003, and the general provision (web doc. No. 3118884) issued by the Italian Data Protection Authority, published in the Official Gazette No. 126 of June 3, 2014, decision No. 229 of May 8, 2014, regarding Cookies, we provide information on these matters.
I. WHAT ARE COOKIES
Cookies are small text files installed on users' devices for internet browsing. Specifically, websites visited send cookies to browsers, which store them and then resend them to the same websites upon the user's subsequent visits.
During internet browsing, users may also receive cookies from different sites or web servers on their devices (so-called "third-party cookies"). This occurs due to the existence, on websites, of elements such as images, maps, sounds, specific links to web pages of other domains (referring to servers different from the one where the requested page is located).
Cookies are generally used, based on their specific types, to store user data, such as preferences, authentication information, session tracking, etc. They generally make the browsing experience more intuitive and pleasant – for example, by remembering entered preferences and avoiding the need to re-enter the same information (such as username/password) multiple times during the same visit. In some contexts, they even serve an essential function; for example, many operations (e.g., accessing online banking portals) would be technically more challenging and risky without cookies, which identify and maintain user identification within the session.
II. TYPES OF COOKIES
Two main categories of cookies can be identified: "technical" and "profiling."
- Technical Cookies: These are typically installed by the website owner or manager and serve to "transmit a communication over an electronic communications network or, as strictly necessary, to the provider of an information society service explicitly requested by the subscriber or user to provide that service" (cf. Article 122, paragraph 1, of the Privacy Code). Technical cookies can be further divided into:
- Navigation or Session Cookies: Ensure the security and efficiency of website navigation, allowing, for example, the completion of a purchase or authentication to access restricted areas. Since they are not stored on the user's device and are automatically disabled when the browser is closed, they do not allow the acquisition of the user's identifiable personal data.
- Analytics Cookies: Used to collect information, in aggregate form, about the number of users and how they use the site, through anonymous analysis providing valuable insights to improve the site's quality. They can also be installed by third parties (e.g., Google Analytics), but in such cases, they are assimilated to profiling cookies, as indicated by the Privacy Authority.
- Functionality Cookies: Allow users to navigate based on selected criteria (e.g., language, or selected products for purchase) to improve the service provided. They are assimilated to technical cookies when used directly by the site manager to collect, in aggregate form, information about the number of users and how they visit the site.
The installation of technical cookies does not require the prior consent of users, although the obligation to provide information under Article 13 of Legislative Decree No. 196/2003 ("Privacy Code") remains in force, according to the methods deemed most suitable by the site manager.
- Profiling Cookies: Aim to create user profiles and are used to send advertising messages in line with the preferences expressed by the user during internet browsing. These cookies, particularly invasive in the user's privacy, are subject to specific regulation by European and Italian laws, which require users to be adequately informed about their use and provide them with the opportunity to freely express their consent (if any) to their use. Article 122 of the Privacy Code refers to them, stating that "the storage of information in the terminal device of a contractor or user or access to information already stored is permitted only on condition that the contractor or user has expressed his consent after being informed with the simplified methods referred to in Article 13, paragraph 3" (Article 122, paragraph 1, of the Privacy Code).
III. TYPES OF COOKIES USED ON OUR WEBSITE
Our website uses technical cookies, for which users' consent is not required, solely for the purpose of ensuring normal browsing and use of the website. Additionally, measuring or analytical cookies are used to collect information anonymously about the use of the site, providing both a statistical analysis of the pages viewed and user behavior.
The site also uses some external features or contains some external links to improve integration with commonly used third-party sites (e.g., Facebook, Google, Linkedin, etc.). These features and links may result in the use of third-party cookies, for which specific privacy information is provided on the respective reference websites.
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Third-party Analytical/Tracking Cookies: The site uses the Google Analytics service provided by Google, Inc. for generating statistics on the use of the site. Google Analytics uses cookies (not third-party cookies) that do not store personal data. The information obtained from the cookies about the use of the website by users (including anonymized IP addresses) will be transmitted from the user's browser to Google, located at 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States, and stored on the company's servers. Below are the cookies used by Google Analytics:
Cookie Name Duration __utma 2 years __utmb 30 minutes __utmc Session __utmt 10 minutes __utmz 6 months _ga 2 years _gat 10 minutes By using the site, you consent to Google processing your data for the purposes and methods outlined above.
According to the current terms of service, Google will use this information as an independent data controller to track and examine the use of the website, compile reports on website activity for website operators, and provide other services related to website activity, connection methods (mobile, PC, browser used, etc.), and methods of searching and reaching website pages. Google may also transfer this information to third parties where required by law or where such third parties process the information on Google's behalf. Google will not associate IP addresses with any other data held by Google.
To view Google's privacy policy regarding the Google Analytics service, please visit http://www.google.com/intl/en/analytics/privacyoverview.html.
For information on Google's privacy regulations, please visit http://www.google.com/intl/it/privacy/privacy-policy.html.
Tracking cookies can be disabled without any consequence on site navigation. To disable them, see the next section "How to Disable Our Cookies (Opt-Out)."
The site also installs the Facebook Pixel cookie, which monitors conversions occurring on the website as a result of advertisements running on Facebook. For example, if you want to monitor sign-ups for a particular campaign advertised on Facebook, the cookie communicates to Facebook each time a user joins a specific campaign on the site. Facebook compares the conversion event with the group of people who were shown the ad or clicked on it, to provide the site owner with information that helps understand the return on investment for their advertising spend. For more information, see Facebook Pixel's privacy policy cookie: https://www.facebook.com/help/cookies/.
IV. HOW TO DISABLE OUR COOKIES
It is possible to disable cookies using the banner for cookie management, available at the bottom of the screen on the first access to the site or later, by clicking on the "cookie settings" button. Technical cookies cannot be disabled. You can change your cookie choices at any time by clicking the "cookie settings" button or using the options provided by your browser.
